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The Geographical Review April 1997, Vol. 87 (2), pp. 240-258 Small States and Cyberboosterism Stanley D. Brunn and Charles D. Cottle ABSTRACT: The introduction and rapid diffusion of the World Wide Web for commercial purposes provides states with opportunities to present themselves to millions of other governmental, business, and individual consumers. In the world of expanding electronic commerce, images and symbols are key elements in the messages that states use to promote themselves and to seek a competitive advantage. Content alayses of the official Web homepages of four small states­­Singapore, Slovenia, Western Samoa, and Costa Rica­­attest to the colorful, playful, and creative images designed to attract investors and tourists. Keywords: electronic commerce, homepages, images, interactive maps, Internet Dr. BRUNN is a professor of geography at the University of Kentucky, Lexington, Kentucky 40506-0027, where MR. COTTLE is a graduate student in the Patterson School for International Commerce and Diplomacy. To contact the authors: Professor Stanley Brunn Department of Geography 1457 Patterson Office Tower University of Kentucky Lexington, KY 40506-0027 Phone: (606) 257-2932, (606) 323-1969 fax Email: brunn@ukcc.uky.edu